Social Media Marketing in Islamabad – 10% Discount

The “Social Media Marketing in Islamabad” course is designed to equip participants with the essential skills and strategies to leverage social media platforms effectively for business growth. The course provides a comprehensive understanding of key social media tools, trends, and techniques specifically tailored to the Islamabad market.

This program blends practical insights with actionable strategies to help individuals and organizations maximize their social media presence, engage with their target audience, and achieve measurable results.  offer a haris institute

Duration: 4 Weeks
Mode of Delivery: Online/Hybrid (Available in both virtual and in-person formats)

Target Audience:

• Entrepreneurs and small business owners

• Digital marketers

• Social media managers

• Brand managers

• Students seeking a career in digital marketing

• Professionals looking to enhance their social media marketing skills

Course Modules

Module 1: Introduction to Social Media Marketing

• Understanding Social Media: The role of social media in modern marketing

• Key Social Media Platforms: Facebook, Instagram, LinkedIn, Twitter, TikTok, YouTube

• Why Social Media Marketing is Essential in Islamabad

• Aligning Social Media with Business Objectives

Module 2: Building a Social Media Strategy

• Defining Clear Objectives: Awareness, engagement, conversion, retention

• Audience Research & Segmentation

• Crafting a Compelling Brand Message for the Islamabad Market

• Competitor Analysis and Benchmarking

Module 3: Content Creation and Curation

• Types of Content: Images, videos, infographics, blogs

• Content Calendars and Planning

• Creating Engaging Content for Islamabad’s Demographic

• Effective Use of Visual and Textual Content

• Content Curation Strategies for Consistency

Module 4: Social Media Advertising and Paid Campaigns

• Overview of Paid Ads on Platforms (Facebook, Instagram, LinkedIn, etc.)

• Budgeting and Bidding Strategies for Campaigns

• Creating Effective Ad Copy and Visuals

• Targeting Local Audiences in Islamabad and Pakistan

• Analyzing ROI and KPIs

Module 5: Influencer Marketing in Islamabad

• Understanding Influencer Marketing

• How to Choose the Right Influencers for Your Brand

• Building Effective Partnerships with Local Influencers

• Managing Influencer Relationships and Campaigns

Module 6: Community Management and Engagement

• Building a Loyal Online Community

• Managing Comments, Messages, and Reviews

• Engagement Best Practices for Building Trust and Credibility

• Leveraging User-Generated Content

Module 7: Analytics and Performance Tracking

• Key Metrics and KPIs for Social Media Campaigns

• Using Social Media Insights to Drive Strategy

• Tools and Platforms for Monitoring Social Media Performance

• Case Study Analysis: Success Stories from Islamabad-Based Brands

Module 8: Localizing Global Strategies for the Islamabad Market

• Cultural Sensitivity and Customization in Social Media Campaigns

• How to Adjust Global Social Media Trends for the Local Market

• The Role of Language, Festivals, and Local Events in Campaign Strategy

Module 9: Future Trends in Social Media Marketing

• The Rise of Video Content: Reels, Stories, and Live Streaming

• Social Commerce and E-commerce Integration

• Social Media for Social Change: Leveraging Platforms for Advocacy

• Preparing for the Next Big Trends in Social Media Marketing

Learning Outcomes:

By the end of this course, participants will be able to:

• Develop a comprehensive social media marketing strategy specific to their business or brand.

• Create engaging content that resonates with the target audience in Islamabad.

• Execute paid social media campaigns and measure their success.

• Engage with followers and build an online community.

• Track performance metrics and optimize strategies accordingly.

• Stay updated with the latest trends and shifts in social media marketing.

Assessment and Certification:

• Assessment: Participants will be required to complete weekly assignments, case studies, and a final project that involves creating a complete social media marketing strategy for a local Islamabad-based business.

• Certification: Upon successful completion of the course, participants will receive a Certificate in Social Media Marketing. what is social media marketing