Master Level Google ads Course in Rawalpindi & Islamabad

Master Level Google ads Course in Rawalpindi

The professional Google Ads course in Rawalpindi gives you the best opportunity to excel in the world of digital marketing. This course is extremely useful for entrepreneurs, marketers, and freelancers who want to increase their sales and brand recognition through online advertising. In this course, you will be given complete training in Google search, display, video, and shopping aids, which allows you to get more traffic and better results in less budget. This course consists of hands-on practical learning, where you can improve your skills by creating real-time campaigns. In addition, you will also gain expertise on keyword research, conversion optimization, and ads strategies, which will help you become a successful digital marketer. If you want to learn Google Ads in Rawalpindi and dream of becoming a certified marketer, register now and take the first step towards your success. Digital Marketing Course Rawalpindi

Google ads Course Outline

  • Overview of Google Ads & How It Works
  • Importance of PPC (Pay-Per-Click) Advertising
  • Google Ads vs. Other Digital Marketing Channels
  • Understanding Search, Display, Video, and Shopping Ads
  • Setting Up a Google Ads Account
  • Campaigns, Ad Groups, Keywords, and Ads
  • Types of Google Ads Campaigns (Search, Display, Shopping, Video, Performance Max, etc.)
  • Bidding Strategies and Budgeting
  • Understanding Quality Score and Ad Rank
  • Introduction to Keyword Research
  • Google Keyword Planner & Other Tools
  • Understanding Match Types (Broad, Phrase, Exact, Negative)
  • Competitor Keyword Research Strategies
  • Writing Effective Text Ads
  • Ad Extensions (Sitelinks, Callouts, Structured Snippets, etc.)
  • Landing Page Optimization for Better Conversions
  • Ad Copy Best Practices & A/B Testing
  • Introduction to Display Advertising
  • Creating & Targeting Display Ads
  • Audience Targeting (Affinity, In-Market, Custom Audiences)
  • Remarketing Strategies & Dynamic Remarketing
  • Introduction to YouTube Ads & Campaign Types
  • Targeting & Placement Strategies
  • Skippable vs. Non-Skippable Ads
  • Measuring Performance of Video Ads
  • Setting Up Google Merchant Center
  • Creating Google Shopping Campaigns
  • Smart Shopping vs. Standard Shopping
  • Introduction to Performance Max Campaigns
  • Manual CPC vs. Automated Bidding
  • Enhanced CPC, Target CPA, Target ROAS
  • Bid Adjustments for Devices, Location, and Schedule
  • Setting Up Conversion Tracking in Google Ads
  • Google Tag Manager & Google Analytics Integration
  • Understanding Key Metrics (CTR, CPC, ROAS, Conversions)
  • Attribution Models & Data-Driven Decisions
  • Reducing Wasted Ad Spend
  • A/B Testing Strategies
  • Scaling Winning Campaigns
  • Competitor Analysis & Market Trends
  • Google Ads Policies & Guidelines
  • Avoiding Account Suspensions
  • Troubleshooting Common Ad Disapprovals
  • Real-World Campaign Analysis
  • Hands-On Campaign Creation & Optimization
  • Google Ads Certification Preparation

Google ads Course in Rawalpindi 0332-5649993

What is Google ADS?

Google Ads is a modern and effective online advertising platform provided by Google. Through this system, businesses, freelancers and marketers can promote their products and services on Google Search, YouTube, Gmail, and other websites. The main purpose of Google Ads is to get your ads to the right audience at the right time, so that your website gets more traffic and increases sales. Advertisers on this platform pay only under the pay-per-click (PPC) model. When the user clicks on their ad.

Google Ads provides a variety of advertising campaigns, including search ads, display ads, video ads, app promotion ads, and shopping ads. Search ads appear in Google’s results, while display ads are displayed in the form of banners on various websites. The ads that appear during YouTube videos are called video ads, and if you want to promote your mobile app, you can use app promotion ads. With all these options, advertisers can adopt the right strategy according to their need and business model.

The biggest advantage of Google Ads is that it provides real-time data and analytics, through which advertisers can further improve by monitoring the performance of their campaigns. The platform has options such as keyword research, audience targeting, and budget control, making it a powerful and result-driven marketing tool. If you want to succeed in online marketing, the effective use of Google Ads can take your business to new heights.

What is the salary of Google Ads?

The salary of a Google Ads Specialist or Expert depends on their skills, experience, and scope of work. A fresh intern or junior level Google Ads specialist can usually earn Rs 30,000 to Rs 60,000 per month, while the salary of an experienced professional can go up to Rs 1 lakh to Rs 3 lakh per month. Globally, the annual income of a Google Ads Specialist can be between around $40,000 to $100,000, depending on the market demand and expertise.

In the world of freelancing, people with Google Ads skills can also earn project-based or hourly-based. Google Ads Experts on various freelancing platforms such as Upwork, Fiverr, and Freelancer can charge from $10 to $100 per hour. This means that if a freelancer works a few hours a day, he can earn up to lakhs of rupees a month. To succeed in this field, it is important that you are familiar with the new updates, tools, and advertising strategies of Google Ads.

If you improve your digital marketing skills and become a certified Google Ads Specialist, your earnings can increase even more. Various companies and agencies also offer high salary packages and bonuses to such experts, especially if they specialize in improving ad campaigns and bringing more ROI (Return on Investment). Learning Google Ads can not only be a profitable career But also provides freelancing and remote job opportunities, which can make you stand out in the global market